Emma Watson helps people through People Tree clothing
Emma Watson – who we all know as Miss Hermoine Granger from Harry Potter – is taking a step to help designers in poorer countries. Thanks to the People Tree clothing line, a company that focuses on environmentally friendly clothing from developing countries, Emma is able to show off her sense of style and help people all at the same time.
Here’s a little bit of her interview with the UK’s daily mail:
You’ve done acting, modelling, and now you’re designing. Is this the future for Emma Watson?
Oh, I don’t have any plans to be a designer. I’m doing this range because I really care about fair-trade and ethical fashion. I’m so pleased that I got involved, but I don’t want to take all the credit for being the designer because I haven’t trained as a designer or even gone to art college – in fact, I had no idea about the amount of work involved at the outset!
So this is not an Emma Watson clothing line?
I didn’t want this collection to be all about me. This is not a celebrity endorsement, it is about creating something that is genuinely a great idea and about making a difference through fashion.
How did the collaboration come about?
It was all because my friend, Alex Nicholls, was wearing this great People Tree T-shirt one day, which I liked. He then told me all about the company – he knows Safia and said that I should meet her. He set up an introduction and Safia and I just clicked. A couple of weeks later she got in touch with the idea of a teen range – they were doing older ranges and baby clothes but nothing in between – and asked if I’d like to help put it together. I said yes straight away.
Wise move, People Tree – every teen wants to dress like you!
I am very interested in fashion and I’ve been working a lot in the fashion world recently – it’s such an influential industry, so I knew that trying to help people, trying to alleviate poverty through a fashion line, could work. Fashion is a great way to empower people and give them skills; rather than give cash to charity you can help people by buying the clothes they make and supporting things they take pride in. It’s that simple.
Continue reading Emma’s Interview
*Image property of Andrea Carter Bowman
Edited: February 1st, 2010







